John oversees all business operations for a4. His responsibilities include executing the corporate business strategy and ensuring the vision translates into driving profitable revenue growth. He has helped a4 scale its operations and expand its footprint since its inception.
Before becoming COO, John served as a4’s SVP of Marketing & Data Analytics, leading the organization’s brand launch, as well as integrated planning services and world-class data analytics to drive precision audience-targeting across multiple screens.
Prior to a4, John spent eight years with Cablevision, which was acquired by Altice USA in 2016. As VP of Marketing for consumer brands, Optimum and Suddenlink, John built a reputation for driving superior business results by using data to drive media investment mix, operations and strategy, and to systematically solve problems, reducing costs and increasing efficiency throughout the organization. Earlier in his career, John was with Intellidyn, a provider of analytics and marketing services for the lending, insurance and travel industries, where he successfully developed custom data and analytic products.
John was selected as a winner of the 2018 NYC Television Week’s 40 Under 40, honored as an industry visionary and leader. He has been invited to participate on industry panels and executive workshops for esteemed organizations including Advertising Week and Harvard Business School. John has a bachelor’s degree in computer science from New York Institute of Technology.